Campaign Frames Header & Animated Visual Design

Overview

As part of my collaboration with the company, I designed a series of header visuals for their digital platforms, supporting campaigns, announcements, and community-focused initiatives. The project included both static and animated headers, created to be used across different pages and communication contexts.

Process

The headers were developed with a user-centered approach, keeping the platform’s creative audience in mind. Each visual was designed to capture attention quickly while clearly communicating the intent of the campaign it supported. I explored a range of themes, compositions, and illustration styles to ensure the visuals remained engaging and adaptable.

Over time, I produced multiple sets of static headers alongside looping animated GIFs. The animations were intentionally subtle and continuous, adding motion and visual interest without distracting from the content itself.

Throughout the project, I had the freedom to experiment creatively while staying aligned with the company’s brand identity. This balance resulted in a flexible header system that could evolve across campaigns while maintaining a consistent and recognizable visual language.

Gallery